3 Tips to Help You Identify the Right Brand Colours

As important as it is to create the right logo and font pairing for your company’s brand, the right colour plays just as big of a role. In fact, you need to get the colours of your logo right. Otherwise, you will convey mixed or straight-up wrong messages that...

10 Must-Haves for Sure-fire Branding

Branding is more complex than ever nowadays. It requires clarity in numerous areas including the target market, business essence, competitors, positioning, vision, and brand voice. It’s not about a great logo! Although the logo is still a part of it, the importance...
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