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Effective Ways Social Media Marketing Boosts Your Business
Retail brands are shifting their marketing strategies to keep up with the times. One of them is through implementing social media marketing. The old marketing methods will not be enough for smaller...
4 Types of Digital Marketing That Can Help Your Business
While traditional marketing methods have been a tried and tested way to market your business, the solid integration of the internet in everyone's lives has created new opportunities for businesses....
5 Common Visual Branding Mistakes To Avoid
There are a number of strategies that brands apply to immediately capture the interest of their target market. These high-impact strategies have been used by a number of popular brands, and you can...
9 Simple Yet Effective Branding Tips to Boost a Business
When you run a business, every little thing you do matters. Naturally, there are also some things that you can't do without, and a perfect example of this is branding. Branding is about showing...
3 Tips to Help You Identify the Right Brand Colours
As important as it is to create the right logo and font pairing for your company's brand, the right colour plays just as big of a role. In fact, you need to get the colours of your logo right....
Graphic Design 101: Different Types of Graphic Design
Graphic design is a tool for businesses to convey their messages by using colour, imagery, fonts, and shapes. It lets a designer showcase their creative mind and skill set. There are many different...
A Simple Guide to Promoting Your Online Fashion Business
With multitudes of online businesses sprouting up, the fashion market has become more crowded. This is especially true after the coronavirus pandemic triggered a sudden boom in using digital...
How Pay-Per-Click Advertising Can Help Online Visibility
There are several ways to boost your online visibility, but we’ll focus on one: Pay per click (PPC). If you’ve ever looked up information online, odds are you’ve seen the advertisements at some...
Digital Marketing Trends to Keep an Eye Out for in 2022
In 2022, the world will have transformed in just a year. You’ll know what’s about to happen if you know what resources and habits to expect. By staying ahead of the curve, you can maximize your...
Common Graphic Design Mistakes and Pitfalls to Avoid
Graphic design is the heart of all marketing. No matter if you are working online or off, content can be dull, boring, and lifeless without images. From the most successful artists to small business...
Common Marketing Challenges Maturing Businesses Face
Building a business and running it for more than a decade is truly an achievement. Not many can go past their first few years. However, the problem with maturing businesses is that often, they find...
4 Tips for Designing Catchy and Engaging Brand Visuals
Your company’s branding lets you become memorable to your target audience and market. The success and recall of your brand depend on a number of elements and factors. These include the choice of...